The M&E DISPATCH // 198

Otherwise, it's all just dirt.

The Tuesday Dispatch

Hey Everyone,

A few weeks ago another Canadian newsroom ran another round of layoffs. One of the people who walked out is a friend from The Good Work Club network. Thirty years in technical writing and editorial. The kind of Canadian journalist who's covered everything from new-business features to junior hockey wins.

Now their entire career is in a bankers box of stuff they grabbed on the way out of the office, mainly a handful of coffee pods and sugar packets from the break room I’m sure.

Meanwhile, I'm heading into the launch of the new MiningandEnergy.ca, and I'm trying to share some work around to people I know.

So we came up with something.

The new site has a People section, and it's exactly what it sounds like. This is about the humans behind the work. Without the humans, goals are never dreams, and dreams are what make this interesting. Otherwise, it's all just dirt.

You know how important it is to have your story told. Plenty of you have had stories written about you before. Drill results, contract wins, the new facility. That's the company's story. It's probably been a while since anyone told yours. Let's fix that.

And the profile doesn't have to be about you. Some ways to use it:

  • Introduce the geologist you just hired and show that they know their stuff.

  • Give your new sales rep a face and a story so their cold calls are little more warm and less faceless outreach.

  • Showcase the experience of your leadership team beyond a short bio on your site. After all, your team is who investors are really betting on.

For $650, here's what happens.

Whoever we're writing about answers five questions. Email, or a short call if they'd rather talk.

My journalist friend writes their story.

I edit it and publish it in the People section on the new MiningandEnergy.ca, with a mention in the Friday Dispatch when it's live.

You get a permanent page. Indexed, linkable, something you'll be proud to send around. One of the first profiles on the new site.

Live within 30 days of interview.

$650, one time. No retainer, no discovery call, no deck. Buy one, or buy a few so you can showcase each member of your team…

And the guarantee is unconditional. 100%. Any reason, any time, every dollar back. I believe in it that much.

One small catch. Journos like him don’t remain “freelance” very long. Somebody is going to hire this person, and when they do, this offer goes with them. No countdown timer or BS like that. It will literally be a “Hey Lee, that’s it.“ text once they hit capacity.

Click this link to pay with your Credit Card and we’ll look after all the hard work.

Buy Now => https://link.waveapps.com/3ux6ny-us4qba

Lee

PS: You can buy this today and sort out the interview next week, no rush for today. Just need it on the books.

// Drill Results

// Resource & Studies

// M&A & Deals

// Financing

// Production & Operations

// Permitting & ESG

// Corporate

// General

// NOTES FROM THE NORTH

The new site is shaping up slick, I’m excited to share it. Friday’s Dispatch is the new format! Can’t wait to share it.

-Lee

Out of office: Turned off. We’re just ignoring everyone.

-Everyone back from the longweekend.